Does Electric Optics Systems fall into the Blue Ocean Strategy?

If you're familiar with the phrase "Blue Ocean Strategy" you will appreciate that any company that can successfully execute it, puts itself in a very strong position.

Essentially the Blue Ocean Strategy by Kim and Mauborgne, is one of the best business strategy books I have read and it seems that Electro Optic Systems, which operates in Defence, Space and Communications technology, has read it as well.